REBECCA

HEATON

Narratives That Soar

“It was a pleasure working with Rebecca. I appreciated her professionalism fostering an open line of dialogue and was impressed with her creativity, skill, and execution from start to finish. I wholeheartedly recommend Rebecca for any multi-media or professional writing project.”

— Jana Bartley (CEO, Integrity Healthcare)

ABOUT REBECCA

As a communications specialist, I bring expertise in professional writing, content creation, media relations, graphic design, and project management to the table. Throughout my career, I've demonstrated a proven track record of engaging employees and connecting with clients and targeted publics effectively.

My years of consulting experience have afforded me increased exposure and responsibility, allowing me to collaborate seamlessly across departments, from designers to executives. I pride myself on possessing the know-how, stamina, creativity, and professional acumen necessary to consistently deliver successful outcomes within budget and on time.

At the heart of my consultancy lies a profound belief in the transformative power of effective communication to move mountains or burn bridges - to break or bend. Across epochs and civilizations, from oral traditions whispered by firelight or hard-earned wisdom etched into cave walls, to the digital tapestries of the modern age, storytelling remains the sacred thread that binds us.

With a strategic blend of professional writing, graphic design, and inclusive language, I am committed to working with like-minded organizations, entrepreneurs, and change makers to craft stories that make a positive difference.

Ready to tell your story? Browse available services, then book a free consultation. Let’s create together! 🪄

My Process

  1. Project Initiation: Align on the scope of the project and the client's expectations.

  2. Establish Skeleton: Create an outline with heading and key points.

  3. Get Skeleton Approved: Share the outline with the client for approval.

  4. Deposit: Pay a 50% deposit.

  5. Project Officially Begins: Begin developing the content based on the approved outlines.

  6. Check: Conduct a thorough proofreading to catch any typos or errors. 🧐

  7. Big Ta-Da 🎊: Present the final draft to the client for a comprehensive review.

  8. Last Tweaks: Make any necessary revisions based on the client's feedback or requests.

  9. Feedback and Optimization: Open space to discuss the client's satisfaction with interactions throughout the project, the quality of work, and the possibility of working together in the future.

  10. Conclusion: Receive full payment for the project.

Content Creation

Concise, scannable, search engine optimized content for diverse audiences

$15

Short and Sweet 🐝

Make a big impact with just a few words.

↪ 600 to 800 Words

↪ 1 Day Turnaround

↪ 10 Focus Words

↪ Topic Research

Starter

$20

Let's Dig In 🤓

Get to the point and a little beyond.

↪ 800 to 1200 words

↪ 1 Day Turnaround

↪ 15 Focus Words

↪ Topic Research

Standard

$30

Oh So Wordy ✏️

Leave no stone unturned.

↪ 1200 + Words

↪ 2 Day Turnaround

↪ 25 Focus Words

↪ Topic Research and Citations

Advanced

Brand Kit

A full brand kit with 10 crucial components ($800) OR select services à la carte! 🎨 🛒

Logo Design: Unlock the power of your brand with a unique mark. Get primary, secondary, and letter mark logos tailored to perfectly capture your brand's essence and leave a lasting impression. ($150)

Logo Usage Guidelines: Specifications on how the logo should be displayed, including size, placement, clear space requirements, and any variations (such as colour, grayscale, or monochrome versions). ($75)

Colour Palette: The primary and secondary colours that represent the brand, including specific colour codes (such as RGB, CMYK, and hex codes) for print and digital media. It may also include guidelines for when and how each colour should be used as well as accessibility. ($100)

Typography: Guidelines for font choices, including primary and secondary typefaces, font sizes, and styles for headlines, body text, and other elements. This section may also include guidelines for spacing, alignment, and accessibility. ($75)

Imagery Guidelines: Instructions on the types of images and graphics that should be used to represent the brand, including photography style, illustrations, icons, and any specific visual motifs or themes. ($75)

Voice and Tone: Guidelines for the brand's communication style, including preferred language, tone of voice, and messaging principles. This section may include examples of brand voice in different contexts as well as inclusive language. ($100)

Iconography and Graphics: Icon design and instructions for using icons, illustrations, and other graphical elements that are consistent with the brand's visual identity. ($200)

Usage Examples: Examples of how the brand elements should be applied across various materials, such as business cards, letterheads, advertisements, social media posts, and websites. ($75)

Brand Story and Values: Background information about the brand's history, mission, values, and key messages. This section provides context for how the brand should be perceived and communicated to its audience. ($100)

Additional Resources: Links or references to additional resources, templates, or tools that can help maintain consistency in branding efforts. ($75)

Dream It and I Will Create It

〰️

Dream It and I Will Create It 〰️

Deck Design

$250

When presenting a deck, you often only have one chance to get it right with your audience. So, let’s get it right, together. With a keen eye for visual storytelling, I specialize in crafting engaging and impactful presentations. I’ll work closely with you to distill complex information into clear, concise slides that convey your message with precision and impact.

Not Quite Sure?